Neak “Friends & Strangers”

Another strong Chicago release today comes from Neak with the new visual to one of his XIII standouts “Friends & Strangers”. I like this video, directed by longtime collaborator APJ Films, for its real look into the grind of an upcoming artist who has a family to support amidst the changing rap climate. The variety of scenes around the city add to the concept’s depth and this is all on top of the strong lyricism and technical display heard on the audio. Neak mixes in slick references like Twista’s “Overnight Celebrity” or the fallen MC Proof, both used not as punchlines but to add depth. The soulful jazzy production by Mulatto Patriot feels like this record should be juxtaposed to some late 80s Michael Jordan video too. As you can see, I approve of this one in all aspects. Easy *Tibs Fav. and one you should press play on above.