Had to show love to the new Jumpman commercial, especially after seeing some cool behind the scenes on Snapchat just a few weeks ago when they shot it in L.A.. The final product, highlighting the new and very sleek Jordan Super.Fly 4, is a hilarious 2 minute spot that pits Blake Griffin vs. Marvin the Martian in an intergalactic dunk contest. Blake’s sidekick Dr. Drain comes back and between both of them the trash they talk or Blake’s deadpan humor are perfect. Bugs Bunny even makes a cameo in the Jon Favreau-directed commercial (yeah!)
From the entire concept to the little things, this one’s well worth your time because the 2 full minutes won’t make your televisions. Plus, head on over to SI who has an in-depth behind the scenes recap, including how Blake’s brother Taylor was his stunt double and Blake’s lifetime obsession with Space Jam.
BONUS: Taiwanese animators are at it again with a spot on James Harden’s $200m offer from adidas yesterday. These are always great.