Lecrae’s VSCO Journal

On the heels of his #1 debut for Anomaly, Lecrae lets listeners in on his track-by-track insight in this provocative new collab journal with the photo editing app giant, VSCO. I first and foremost enjoy an artist’s deeper insight behind each track on an album, and in addition to sharing that in the journal, VSCO took things a step further with a photo response to the track and Lecrae’s thoughts. The results are an artistic interpretation that I simply love to see and should continue the conversation on Lecrae’s stellar album. Here’s an example, stemming from the re-designed album art above, for “Outsiders”.

We have all felt that hunger to be known, meaningful, and have purpose. Sometimes we allow social circles, teams, jobs, money, or possessions to define that purpose for us. This is an ode to not allowing our acceptance by others to give us meaning. We were made for more than that. Tyler Durden in the movie “Fight Club” was on to something when he rejected the status quo. The question for many after this realization is “Where DO I find my purpose?”


The visual interpretation of this track comes from the VSCO® team. It is a reflection of the photographer’s personal experience with the song, and seeks to complement the listening experience. Note that the following comments do not necessarily represent the views or opinions of Lecrae or Reach Records.

No matter where you are, there exists a culture of “insiders” and “outsiders.” This was extremely evident for us while traveling in Haiti. We noticed the idea of being an outsider was enforced by the walls and bars on many homes designed to keep unintended visitors out. With the concept of “standing outside of your prisons” in mind, we decided to shoot from the perspective of inside looking out.




And that’s just one of the tracks broken down by Lecrae x VSCO. Click the link below for more! *applauds*

For the full Lecrae x VSCO Photo Journal, click here.
For the full Lecrae x VSCO Photo Journal, click here.

Lecrae #1 on Billboard

Big and well-deserved congrats goes out to Lecrae for his first ever #1 album! Anomaly sold 88,000 copies in its debut week — good for that Billboard 200 #1 spot and narrowly edging Maroon 5’s V, with 80,000 in its second week (a 51% decrease). Batting 3rd: Jhene Aiko’s debut album, Souled Out, selling a strong 70K and topping the R&B/Hip Hop Albums Chart.  Jeezy’s Seen It All, having been released on September 2nd, sold 33K more copies this week, good for #6 overall.

Back to Lecrae, here’s perhaps the most impressive fun fact of his charting career:

“While Lecrae, 34, might not quite be a household name — he’s yet to chart a single on the all-genre Billboard Hot 100 — he has sold 1.4 million albums and 2.9 million track downloads.” (via Billboard)

Wow, that definitely speaks to his loyal fanbase. Get caught up on Anomaly — it’s a dope album from beginning to end and in the running for my favorite hip hop LP of the year through September.

The Jeremy Lin x Lecrae Connection

I caught wind of a new story on Bleacher Report this week aligning with the release of Lecrae‘s new album, Anomaly, that explained the full connection between the spiritual rapper and one of the NBA’s more openly spiritual stars, Jeremy Lin. I remember seeing something on social media awhile back where one was shouting out the other, so I wasn’t surprised at the connection, just intrigued and then impressed at their story.

Essentially, J-Lin turned onto Lecrae’s music via his brother’s suggestion of “Prayin’ For You”. This came at a time just before Linsanity when Lin was struggling with the Golden State Warriors and making 3 trips between the NBA and the D-League. Lin cited this time as “one of the low points in my life,” and then found the inspiration in “Background.” Lin summarized the message by saying, “Letting God take the lead, surrendering my life to him and letting him work through me.”

This was the start of their connection, but it wasn’t until Linsanity came and went until Lin and Lecrae met in Houston. The story is a great one that shows the character of Lecrae and I’ll let Bleacher Report take it away from here.


As for the present-day, Lin was amongst many sports stars who supported the #Anomaly campaign and now that I’ve sat with the album this week, I can say that I’m fully in on the campaign too. The album starts off strong, with track 01 “Outsiders” being an early top-tier favorite, but as I was expecting the album to falter, it never really did. Lecrae delivers a variety of thought-provoking positive messages over some polished trap sounds — a successful move given the current rap climate’s gravitation towards trap. I’m personally not into the trap sound like most, but I do appreciate the approach and lyricism more than anything else. So, needless to say, check out Anomaly, in addition to what’s linked above!


Tuesday Roundup

Once again, you may have seen a lack of updates on the site the past couple of days. We were undergoing some site updates even though we were still live and running. Now that we’re back live and running I got your roundup of Tuesday’s new content right here!

I actually thought it would be natural to start with the albums that were released today. I like all 3 of these artists and the albums of which I’ve previewed already — Jhene Aiko Souled Out, Lecrae Anomaly, and Banks Goddess are all in stores now! Be sure to listen and support, and then scroll below for more new videos, songs, and Monday’s Roundup as well!


I thought it appropriate to start with Pharrell’s appearance on CNN, talking about the Ferguson situation a few weeks past now. He thinks President Obama should come to Ferguson — do you agree? Sound off here, then see some more big names below: Alicia Keys, Nicki Minaj, Common, Sam Smith & A$AP Rocky, and more.

Pharrell on Ferguson on CNN

Alicia Keys “We Are Here” on Jimmy Fallon

Audio Push “Reppin'” (prod. Hit-Boy)

Sir Michael Rocks f/ Robb Bank$ & Pouya “Kill Switch”

BJ The Chicago Kid “Real Love Never Dies”

Nicki Minaj “Anaconda” @ Fashion Rocks


MC Lyte f/ Common “Dear John”

Sam Smith f/ A$AP Rocky “I’m Not The Only One”

B-Real f/ Snoop Dogg “Anybody”

Ne-Yo f/ Juicy J “She Knows”
h/t HHNM

Lecrae “All I Need Is You”

Here’s the song of the day so far as Lecrae drops a stellar preview of his upcoming album, Anomaly, dropping in full September 9th. “All I Need Is You” possesses an addicting, sped up soul sample that croons the song title and Lecrae cleverly raps around. The mix of tight raps and harmonizing make this a great look for any casual fan and a *Tibs Fav. for sure.