Rumor: adidas Yeezy Tubular Boost

Is this the adidas Yeezy Tubular Boost? Or simply the adidas Tubular Boost?

adidas combines the two new technologies they’ve been pushing the last 6 months or so: the Tubular and the Boost for this first-look at a shoe that resembles Kanye’s original Yeezy Boost. Rumors are now swirling (spotted via Modern Notoriety) that this is Kanye related but we won’t know for sure until an official confirmation from Kanye or adidas. ‘Ye has spoken on more versions to come in the past…


Kanye West | Yeezy Boost Launch (Video)

I want people to feel like awesome is possible.

Above is a brand new, chilling, and quick video recap by adidas of Kanye West’s Yeezy Boost launch on Valentine’s Day last month. Kanye famously surprised fans and hand delivered pairs to lucky fans in New York (and later in London) and watching all of these fans’ reactions is pretty heartwarming. I have to say, I also enjoy the quick narration from ‘Ye to close out the video. It’s quick to get inspired with a press of the play button above.


ICYMI, peep the official photographs for Yeezy Season 1. Browse/download at

Wale previewed his upcoming collab with Kanye today in this brief video below. This, on top of a possible idea for new Wizards unis designed by Kanye that he revealed last month.

And finally, TMZ caught Kanye arriving at LAX and Kanye reaffirmed that Obama has called his house phone after the Pres said he doesn’t have Kanye’s phone number on Kimmel the other night.

Kanye on The Breakfast Club

Kanye on The Breakfast Club… need I say more?

I mean, just tune in for the tension between Kanye and Charlamagne Tha God, right?! But it definitely was lighter right off the bat and a calmer Yeezy was jovial, and sometimes just straight up joking on a host of light-hearted topics (there’s a memorable couple quotes on Amber Rose and Tyga/Kylie for example.) ‘Ye of course talked about the art as well like new music, his new adidas fashion line, and Beck and the Grammys (he admits he was being hypocritical.)

And oh yeah, Kanye also confirms a black colorway of the Yeezy Boosts (while separately, adidas announces the Yeezy Boost will hit online tomorrow. UPDATE: The image below.)


Back to the interview, Kanye also hints on some new music: a track with Young Thug, how “Wolves” came about from a conversation of a collab album with Drake (what!), and that the album is 80% done. One innovate idea he mentioned in regards to the new releases — a video game 6 months in the making for “Only One”. Very interesting.

All this and more up above so press play, sit back and enjoy the most extensive new Kanye interview this year.

And while you’re at it, click to see a new, inspiring Twitter rant from ‘Ye (hope there’s more of these to come too.)

ICYMI: Kanye West “Jesus Walks” x “Only One” x “Wolves” f/ Vic Mensa & Sia on SNL 40

Kanye West: The Robin Hood of Fashion

I don’t want to disrespect designers by calling myself a designer. I just think I have a vision of something that I want to do.

Kanye West sat with this weekend and talked all about his big week in the fashion world after the hotly talked about release of Yeezy Season 1 with adidas. When Yeezy talks, it’s very much intriguing and this is no different for even the most casual of fans of fashion.

‘Ye provides some clarity on his goals if they weren’t already clear for ya. He basically says fuck classism, fuck elitism, and he wants to provide high-end fashion for everybody — hence the headline that Style also conveys. Kanye is blunt, honest, reflective, and focused. This really is only the beginning.

As Kanye tweeted, please read. These are just a couple of the many quotables that reeled me in.

One of my dreams was to be the head creative director of the Gap. I’d like to be the Steve Jobs of the Gap.

BONUS: Kanye also tweeted this: a Hypebeast article “The adidas Plan to Take Over America”

ICYMI: Video + photos of Yeezy Season 1 | “Wolves” on SNL 40


Kanye talks Yeezy Season 1 significance

On the heels of the resounding release of Yeezy Season 1 a few days ago, Complex got to sit down for a very interesting interview with Yeezy himself.

It all centers around fashion and features some really real nuggets on the impact Yeezy Season 1 has already had in the fashion world and, just as importantly in the bigger picture, the unknowns. I like some of the comments the interviewer James Harris made as well and overall, this is a pretty quick and inspiring read for any creative and anyone trying to see more quotes from Kanye.

The full interview is here and I couldn’t help but insert an excerpt that ends on 3 simple, powerful words that makes me look ahead.

But going back to the established dudes, you’re friends with a lot of fashion designers, like Riccardo Tisci, Alexander Wang, Olivier Rousteing… Have they given you any feedback on the collection?
They support me one hundred percent. They sent flowers, emails, and just love. They know I’m in that design office. They know I’m there giving an opinion. They know the concept of celebrity designer is so far out the window.

I feel like I’m Eminem, you know? You don’t think “white rapper.” You just think Eminem. You don’t think celebrity designer, straight designer, black designer, all these types of things that kind of held me back conceptually in being accepted as a designer. You just think of those words. But when those moon boots come out, you put them on your feet and just swag out and go somewhere with your friends, those words don’t matter.

I’m just happy that I was able to apply the mentality and passion that brought the College Dropout into existence. Now, I may finally have enough of a point of view and understanding to apply and create. Enough of a vision to make. There’s so many far more talented designers but I just have a perspective and a heart. And I’m gonna give all the heart and perspective that I can.

So what’s next?
More dope shit.

The Yeezy Season 1 video featuring “Wolves”

+ more photos of the collection at

Kanye: “You just saw the future.”

Speaking about his Yeezy Season 1 collection, Kanye had this to say to MTV Style:

For anyone who reviews the collection poorly — not even to put that energy out there — but if they do, I feel really sorry that they don’t have a vision for what the future holds. Because you just saw the future.

ICYMI: “Wolves” in its highest quality

Also, today was Yeezy Boost release day for the lucky few that got their reservations #Confirmed by adidas Originals. To make it even more special, Kanye himself surprise hand delivered the shoe to some of those fans in NYC (photos via @adidasoriginals). Those candids are pretty amazing for all involved.